Resources Authored by Shawn Craig

Resources for home buyers and sellers

Real estate tips and market insights from Shawn Craig. Whether you’re a first time buyer or preparing to sell your current home—stay informed and make confident decisions with our comprehensive resources. Ready to take the next step?
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About the Author

With over 18 years in real estate and 25 years in sales and marketing, Shawn Craig brings a performance-driven approach to growth. As Head of Marketing at CINC, he oversees demand generation, brand strategy, and marketing analytics to optimize pipeline, revenue, and client retention.


A young couple moving into their first home after a recent purchase.

The Buy-Side Blind Spot: Why Buyer's Agent and Team Performance Data Matters in the Post-NAR Settlement Era

The Missing Half of Real Estate IntelligenceReal estate market analysis operates with a peculiar asymmetry. Data on homes for sale saturates the industry: listing prices, inventory levels, days on market, price reductions. MLS systems, brokerage reports, and media outlets track these metrics obsessively. Yet the performance of buyer's agents and teams remains largely invisible.This gap reflects...

Buyer Annual Report
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