
Looking to sell your property, buy a new home, or just need some expert real estate advice?
Lenny LaRocca | Expert Negotiator | Luxury Specialist | Trusted Advisor
I help clients make informed real estate decisions, build wealth, and achieve their dreams with stellar negotiation skills and world-class service. With over 25 years in finance and accounting at firms like Deloitte and KPMG, I bring a unique financial edge to real estate, ensuring smooth, strategic transactions.
As CEO of LaRocca Real Estate Group at Compass, I specialize in life transitions—first-time buyers, expanding families, senior moves, career changes, and relocations. My clients receive concierge-level service, whether buying, selling, or investing in real estate for generational wealth.
A South Bay native, I’m deeply involved in the community and live in Hermosa Valley with my family. When I’m not negotiating deals, you’ll find me surfing, traveling, and cooking.
Ratings & Reviews
I highly recommend LaRocca Real Estate. It is more important than ever to go with an agent/Team that will be the calming force and guiding light especially in today's shifting market. Their service is impeccable and they simply will get the results you are looking for with their years of experience marketing , selling and negotiating the highest value for you home in the shortest amount of time. As a professional I am very particular about who I would refer business to. If you simply want the best call LaRocca real Estate!
I met Lenny about 20 years, He is a true professional, a great real estate agent in Hermosa Beach, He will take care of anyone looking to buy or sell a home
I cannot say enough good things about Lenny & La Rocca Real Estate. I was introduced to Lenny by a mutual friend and he immediately hit the ground running. He gave us solutions and scenarios that could work for us and offered a wealth of knowledge about real estate and options. We were in constant communication and able to reach him and get quick answers via phone, text or email. Customer service and knowledge of the real estate industry is unparalleled. We were previously speaking with another agent that never offered us any of the many options that Lenny did. I am pretty sure he has a book of good ideas and solutions. It’s clear that he is an expert in the real estate business. We feel that we have gained not only a real estate guru but a new friend and could not be happier. 5 stars isn’t enough!
Lenny is just great. He sold my home for over the asking price. He is knowledgeable about the real estate market, patient, and just an all-around good guy. I would not hesitate to recommend him to anyone. He's a longtime South Bay resident and is well connected in the industry.
LaRocca Real Estate found me a great buyer and they were a pleasure to work with. Thank you Lenny and Teodora!
Professional Info
Brokerage
1221 Hermosa Ave 210
Hermosa Beach, CA 90254
Licensed
CA 01401046
25 years experience
Awards
- Top Producer 2020,2021,2022,2023
Specialties
- First-time buyers
- Flipping & rehab
- Foreclosures & Short sales
- Investment & property management
- Luxury properties
- Relocation
Designations
- ABR®
- BPOR
- SRS
Languages
- English
- Bulgarian
- Spanish
Hobbies
- Animals
- Entertaining
- Food & Cooking
- Gardening
- Health & Wellness
- Music
- Reading
- Shopping
- Travel
- Volunteering
Education
Master’s Degree, Accounting
1975 - 1980
Top Cities *
Torrance
- 5 sales past 3 years
- 52 days on market
- $875K median price
Redondo Beach
- 3 sales past 3 years
- 16 days on market
- $1.6M median price
Santa Clarita
- 3 sales past 3 years
- 40 days on market
- $875K median price
* Sales data is calculated based on transaction information available to Agent Pronto at the time of publishing and may not accurately reflect all transactions for a given agent.