“Jeff was great and very helpful in providing advice on the housing market leading to a quick and smooth buying experience.”
eXp Realty LLC Southern Branch
- Agent Pronto
- Alabama
- Florence
The best way to find top real estate agents in Florence, AL
We analyze thousands of real estate agents in Florence and nationwide to find you proven local professionals, for free.
Compare top Florence real estate agents.
Agent Pronto analyzes transaction data, agent specialties, and client reviews to handpick the best agents in your area. Updated for July 2026. *
* Sales data is calculated based on transaction information available to Agent Pronto at the time of publishing and may not accurately reflect all transactions for a given agent.
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Florence real estate Market Report.
Information and statistics on the latest trends in the Florence real estate market. *
Latest Rolling 3-Month Snapshot
Apr 1, 2026 - Jun 30, 2026
Median sale price
$240K
+0.3%
from
Q1 '26
Median list price
$238K
-10%
from
Q1 '26
Active listings
324
+25%
from
Q1 '26
Homes sold
132
+29%
from
Q1 '26
New pendings
153
+23%
from
Q1 '26
New listings
196
+33%
from
Q1 '26
Quarterly Pricing Trends for Florence
Rolling three-month data ending on quarter boundaries when available.
Median sale price
Median list price
Quarterly Pricing Trends for Florence
Rolling three-month data ending on quarter boundaries when available.
Median sale price
Median list price
Quarterly Pricing Trends for Florence
Rolling three-month data ending on quarter boundaries when available.
Median sale price
Median list price
Quarterly Inventory and Sales Activity for Florence
Rolling three-month supply and activity totals for the selected period.
Active listings
Homes sold
New pendings
New listings
Quarterly Inventory and Sales Activity for Florence
Rolling three-month supply and activity totals for the selected period.
Active listings
Homes sold
New pendings
New listings
Quarterly Inventory and Sales Activity for Florence
Rolling three-month supply and activity totals for the selected period.
Active listings
Homes sold
New pendings
New listings
21
Seller’s Market
Seller’s Market
Buyer’s Market
0
20
40
60
80
100
0
25
50
75
100
Market gauge is calculated using active listings and pending sales from the most recently available reporting period (Apr 2026 - Jun 2026).
Year over year, Florence’s rolling three-month typical home value is up modestly, rising about 3 percent to roughly $240,000, while median list prices have actually fallen nearly 9 percent. Inventory has expanded compared with last year, with active listings up about 17 percent and months of supply increasing from just over two months to 3.7 months.
Looking at the latest rolling three-month period ending in June 2026, buyers are seeing more options with 324 active listings and 196 new listings added. Homes are still moving at a reasonable pace, spending a median of 21 days on the market, and about 41 percent go off-market within two weeks.
While more homes are available than a year ago, Florence still leans toward sellers, with a market gauge reading in seller’s market territory and an average sale-to-list ratio just above 97 percent. A smaller share of homes, just over 10 percent, are selling above list price compared with higher levels seen in prior years, suggesting buyers have a bit more room to negotiate. In this shifting environment, both buyers and sellers in Florence can benefit from Agent Pronto’s help in finding an agent who understands the local data and current dynamics.
Learn more about what Florence has to offer.
Florence offers residents a welcoming, vibrant community with rich history, thriving arts and culture, diverse dining and shopping, strong schools, and abundant outdoor recreation.
Florence offers small city convenience with a strong regional role in healthcare, education, and industry. Set along the Tennessee River and part of the Shoals area, it provides everyday practicality with a solid mix of neighborhoods, shopping, and services that appeal to both long-time residents and newcomers.
Outdoor access is a major advantage. Locals enjoy the riverfront paths and marina access at McFarland Park, while nearby Wildwood Park brings wooded trails close to town. Cultural life is anchored by the University of North Alabama, which adds year-round events, athletics, and educational opportunities. History buffs appreciate the Frank Lloyd Wright Rosenbaum House, one of the architect’s notable Usonian homes.
Daily living feels straightforward. Downtown offers local restaurants, coffee shops, and services, and families rely on the Florence City Schools system and the Florence-Lauderdale Public Library for education and enrichment. Nearby communities like Muscle Shoals, Tuscumbia, and Sheffield are an easy drive, giving residents broader options for work and recreation while keeping commutes manageable. Within the county, areas such as Lauderdale provide more rural settings with quick access back into town.
Whether you are comparing neighborhoods, weighing resale potential, or planning a move across town, a knowledgeable local agent can simplify every step. Agent Pronto connects you with Florence real estate professionals who understand the area’s amenities and market trends, helping both buyers and sellers move forward with less stress.
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“Quick response time when I first reached out to Agent Pronto. The name says it all! Rick jumped right in and took charge. His knowledge helped me make tough decisions.”
Keller Williams Realty
“Carolyn's commitment, dedication and professionalism are what helps her fulfill her passion which is helping people. She is very trustworthy and transparent in the buying process guiding her clients in achieving their dream of home ownership and standing by them when something in the home buying process gets squirrelly. I would highly recommend her to anyone in need of an agent when buying or selling a home. I have bought many homes and work with many agents and rank Carolyn at the top of the list of agents who truly love what they do. Thank you Carolyn for helping my wife and I find to right home.”
Century 21, Clement Realty
“Ms. Kimberly Townsend is an awesome realtor! She assisted us in finding our forever home with all our wants. She went over and beyond to make sure all of our needs were met. We truly appreciate her due diligence to property details that buyers would not have notice. She is very knowledgeable and professional. She explained every step of the home buying process in depth. She made this experience enjoyable! Excellent Job, Ms. Townsend.”
Century 21 Patterson & Associates
“Alex is one of the best agents I have ever worked with! That's saying a lot since I am a fellow broker and very picky!! My husband and I would highly recommend him!”
Standard Real Estate
“Great to work with and pushed to get the house sold. Did what it took to get the sale done. Did a great job.”
Marmac Real Estate Coastal
“Ashley was great to work with. Professional and effective. Got our house sold in no time!! Highly recommend”
Keller Williams Realty
“Keisha was very diligent with helping me find a home. She helped me pick out fixtures for the house. She stayed in touch with me throughout the entire process.”
KMac Realty Group
“I would highly recommend the real estate agent, Hulya Allen, suggested by Agent Pronto. Hulya was quick to reach out to me regarding the property I had for sale. She had valuable resources that she shared with me, and I was able to accomplish from a distance several tasks that otherwise would have required me to travel to the property location and handle myself. Hulya is conscientious and provided services in a most professional manner. The closing was quick and seamless.”
Champions Realty
“We have used Larry Green previously and we really feel he is the best! He took care of every need that we had and he is more like family to us. He represents your company to the hilt and knows his business like no other. Thanks for having such a nice and caring man on your team! Larry knows the surrounding area so well and goes out of his way to show you any property at any time. We will definitely use him again and your company. He makes you feel so comfortable...more like a friend...and will answer any questions you have. I would recommend him to anyone!”
Century 21 Clement Realty
“Cindy Moore is hands down the best we have worked with. Always available, willing to go above and beyond anything you ask for. Could not have asked for better. Very pleased.”
Elite Real Estate Solutions
“Jana is an amazing realtor! She is incredibly talented at what she does and she understands how to sell your home. We had our home on the market for several months. We came across Jana through Agent Pronto and interviewed several other realtors. She suggested and made changes on how our home was viewed and we had an offer the next day. She is a shark in the very best sense of the word. She's super sweet and very easy to work with. I highly recommend her!”
LAH Sotheby's International Realty
“Dede was amazing to work with during the process of selling my home. This was my first experience selling and she walked me through each step. Dede is very professional and wonderful to work with. I would highly recommend her to anyone and will definitely be using her again!”
RE/MAX Marketplace Trussville
“Omg y'all helped us so much. Laila is amazing. She is a go getter, always kept us updated on everything daily, she had our house closed within 30 days and it sold in 4 days. THANK Y'ALL SO MUCH FOR REFERRING US TO LAILA. We would highly recommend her to anyone. Thank you. ”
Crye-Leike Realtors
“Excellent customer service from Shannon Smith. Smoothest real estate transaction I have ever had. Would certainly use her again! ”
RE/MAX MarketPlace
“Jennifer Hoffman was a pleasure to work with. She stayed on top of any issues that came up and was very helpful in closing some issues that weren't part of her responsibility. I would look Jennifer up if I ever had the need for a real estate agent in Alabama. She was a pleasure to work with.”
Loop Residential
“Natalie was a delight to work with. A real pro!”
LPT Realty Gulf Coast Real Estate Group
“Susan was on it from the get go. Very informative, had all the right questions to help aid us in our decision. We will absolutely use her again. If you had anyone that has any real estate needs in the Gulf Shores/Orange Beach & Florida panhandle areas, she is the one that can help. We loved working with Susan Carleton!!!”
Pointe South Rentals & Real Estate
“Sue Holland is an excellent realtor! Responsive, attentive, and accurate in all aspects of her job. Her professionalism is unmatched. And, as if that isn't enough, she is a true gem of a human being; kind, caring and real.”
Sue Holland Realty LLC
“Tracy was a pleasure to work with! He kept my Mom and I informed and he was great with communication, even though my Mom and I were in different states. He was knowledgeable about the process and sale, and an absolute pleasure to work with! I would recommend him to anybody, they will not be disappointed!”
Coldwell Banker CK Mann Realty
Frequently Asked Questions
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There are more than 2 million real estate agents across the U.S., and you want to be sure the one you partner with is an experienced and trustworthy professional with strong local expertise covering the housing market in and around Florence. Working with a proven agent will help you sell your home faster and for more money, and help you find your dream home at the best possible price.
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Choosing a real estate agent to help you buy or sell property is one of the most important decisions you’ll make in your lifetime. You want to make sure your agent is an expert in your area, has a proven record helping people buy and sell similar homes to yours, and is well regarded by their previous clients. Let us know a few details about the property you are selling or the kind of home you want to buy, and Agent Pronto will match you with trusted real estate agents that have the experience you need. And before you interview an agent, check out our top five questions to ask a buyer’s agent and listing agent.
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We consider performance metrics, close rates, specialties, and client reviews to qualify the best full-time agents. We then take the information you provide about the home you are selling or the kind of home you want to buy, and analyze the top local agents with the right experience for your specific needs. For more than a decade, we've helped hundreds of thousands of home buyers and sellers find the right agent. Get started now and find the perfect real estate agent.
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No. Agent Pronto is a free service for home buyers and sellers and you are under no obligation to work with our recommended agents. Find your Florence Realtor® or real estate agent today.
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