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Agent Pronto analyzes transaction data, agent specialties, and client reviews to handpick the best agents in your area. Updated for March 2026. *
* Sales data is calculated based on transaction information available to Agent Pronto at the time of publishing and may not accurately reflect all transactions for a given agent.
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Information and statistics on the latest trends in the Florence real estate market, updated for March 2026. *
The typical home value in Florence is projected to be $306,500 for the month of March. February’s finalized data reported the typical value of a home in the city to be $325,000—down 21.69% over the previous 12 months. For comparison, county-level data pegged home values at $460,000 in Lane County for the most recent reporting period. That number is expected to float around $465,490 in March.
Florence had 21 new listings and 15 listings that went under contract in February, increasing the area’s total available inventory to 46—up 2.22% from the previous month. Inventory is projected to have further increased in March.
Of those 46 active listings, 19.57% reduced their price in the month of February. The median listing price for homes in Florence grew 40.81% from January to February, bringing the current median listing price to $559,000. Based on projected data for March, listing prices may continue to grow.
The number of days that homes have been on the market prior to going under contract rose sharply year-over-year. In February 2026, the median time for a listed property to go pending was 75 days, compared to 41 days in February 2025. In recent months the median number of days from listed to pending appears to be increasing. That trend is predicted to have carried through to this March.
Market gauge is calculated based on the the number of active listings divided by home sales over the most recently available reporting period.
Florence offers residents a vibrant, close-knit community with abundant outdoor recreation, scenic beaches and dunes, and a welcoming array of local arts and events.
Florence sits where the Siuslaw River meets the Pacific, offering small‑city convenience with quick access to beaches, forests, and dunes. Residents enjoy a compact, drivable layout along Highway 101, with daily needs covered by local grocers, medical services at PeaceHealth Peace Harbor Medical Center, and year‑round community programming through the City of Florence.
Quality of life here centers on easy recreation and walkable amenities. Old Town’s bayfront shops and restaurants line the river near the Siuslaw River Bridge, while family outings often focus on Historic Old Town Florence and boardwalk events. Outdoor enthusiasts head to Heceta Beach County Park and the nearby Oregon Dunes trailheads for fishing, kayaking, and off‑road access. Local schools in the Siuslaw School District keep education close to home.
The town functions as a coastal hub, with regular services, shopping, and dining, while larger city resources in Eugene and Springfield are an easy drive inland. Within Florence, neighborhoods near North Florence and Florence Coast offer different blends of river views, dune access, and quiet streets that appeal to full‑time residents and second‑home owners alike.
Navigating flood zones, coastal building rules, and micro‑markets can be complex. A knowledgeable local agent matched through Agent Pronto helps buyers and sellers understand each area, time the market, and complete their move with less stress and more confidence.
See why so many people rely on Agent Pronto to make their real estate journey a success.
“Jordan McAllister is a total professional, experienced and very knowledgeable about the status about the current real estate marketplace. From the time the house was active on MRLS to the buyers taking possession and funds disbursed was less than 30 days.”
“Valerie was a perfect fit for my daughter and I. She listened carefully to our request and found a house that was just right. She helped all the way through the closing process while I was in the hospital and has also been a tremendous resource for us with our many questions.”
“Arika really helped me and family through this experience. She is an amazing realtor.”
“Brooklyn Morgan went above and beyond with getting me into a great house. She was an awesome help , especially when there was something I didn't understand , she explained it so I did understand. She worked extremely hard to get us into the house we were looking for. She looked out for us as the buyer. I was super lucky to get her as real estate broker. She is literally constantly working for her clients.. I highly recommend other clients go with Brooklyn Morgan..”
“Josh was a pleasure to work with. Very knowledgeable and responsive.”
“Brent worked hard for us, making phone calls checking on issues, following up with everyone involved. Brent is an asset to have on your team. Thank you for everything finding us our forever home. Terry and Georgie kelley.”
“Jennie Dillon was an excellent agent who really went beyond what I expected. She was very professional and took action on whatever needed to be done with the seller. I ended up with a great buy, all accomplished in a short time frame.”
“I had a professional experience working with Kat. She helped me overcome many issues and made the whole sale comfortable. I thank her for always answering my questions and helping me sell this property...Very happy with the whole process, especially since I was in California and the property was in Oregon. Thank you, Kat.”
“Chuck was fantastic!!!! He helped me and my wife through all of the "sometimes stressful" process of buying a home. While I never met Chuck in person, he made me feel like he was right there the whole time always getting the info we needed in a very timely way. I would highly recommend him to anyone who wishes to purchase a home. I have bought and sold a few homes in my life, and I feel that I could trust Chuck at all times. ”
“By the time we started working with Ian, my wife and I had been actively making offers on homes for five months with another agent. We are currently living in the home that we made our first offer on with Ian as our realtor. He was proactive in guiding us through the transaction, securing our offer at over $20,000 under asking—a huge feat in this current housing market. Our home appraised with instant equity. It it wasn’t for Ian we wouldn’t have gotten our home at such an amazing price, including all of the appliances! Thank you so much, Ian!”
“Working with Agent Pronto was easy and efficient. They recommended Amy Nelson to us and she was a pleasure to work with. We were buying out of state and having the right agent was key in the success of our move. Couldn't have asked for a better fit than Amy!”
“Excellent. Shannon couldn't have been more helpful. She was efficient and professional, was able to receive an acceptable offer within 24hours after listing the home. We sold our home the next day. Best experience my wife and I have ever had throughout the six times we sold homes over the previous 45 years.”
“Pat was great! Followed through with all her promises and facilitated a good buying experience.”
There are more than 2 million real estate agents across the U.S., and you want to be sure the one you partner with is an experienced and trustworthy professional with strong local expertise covering the housing market in and around Florence. Working with a proven agent will help you sell your home faster and for more money, and help you find your dream home at the best possible price.
Choosing a real estate agent to help you buy or sell property is one of the most important decisions you’ll make in your lifetime. You want to make sure your agent is an expert in your area, has a proven record helping people buy and sell similar homes to yours, and is well regarded by their previous clients. Let us know a few details about the property you are selling or the kind of home you want to buy, and Agent Pronto will match you with trusted real estate agents that have the experience you need. And before you interview an agent, check out our top five questions to ask a buyer’s agent and listing agent.
We consider performance metrics, close rates, specialties, and client reviews to qualify the best full-time agents. We then take the information you provide about the home you are selling or the kind of home you want to buy, and analyze the top local agents with the right experience for your specific needs. For more than a decade, we've helped hundreds of thousands of home buyers and sellers find the right agent. Get started now and find the perfect real estate agent.
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