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Century 21 The Harrelson Group
- Agent Pronto
- South Carolina
- Florence
The best way to find top real estate agents in Florence, SC
We analyze thousands of real estate agents in Florence and nationwide to find you proven local professionals, for free.
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Compare top Florence real estate agents.
Agent Pronto analyzes transaction data, agent specialties, and client reviews to handpick the best agents in your area. Updated for August 2026.*
* Sales data is calculated based on transaction information available to Agent Pronto at the time of publishing and may not accurately reflect all transactions for a given agent.
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Florence real estate Market Report.
Information and statistics on the latest trends in the Florence real estate market. *
Latest Rolling 3-Month Snapshot
May 1, 2026 - Jul 31, 2026
Median sale price
$265K
-5.2%
from
Q2 '26
Median list price
$272K
-2.4%
from
Q2 '26
Active listings
487
-1.2%
from
Q2 '26
Homes sold
181
-5.7%
from
Q2 '26
New pendings
229
+5.5%
from
Q2 '26
New listings
237
-4%
from
Q2 '26
Quarterly Pricing Trends for Florence
Rolling three-month data ending on quarter boundaries when available.
Median sale price
Median list price
Quarterly Pricing Trends for Florence
Rolling three-month data ending on quarter boundaries when available.
Median sale price
Median list price
Quarterly Pricing Trends for Florence
Rolling three-month data ending on quarter boundaries when available.
Median sale price
Median list price
Quarterly Inventory and Sales Activity for Florence
Rolling three-month supply and activity totals for the selected period.
Active listings
Homes sold
New pendings
New listings
Quarterly Inventory and Sales Activity for Florence
Rolling three-month supply and activity totals for the selected period.
Active listings
Homes sold
New pendings
New listings
Quarterly Inventory and Sales Activity for Florence
Rolling three-month supply and activity totals for the selected period.
Active listings
Homes sold
New pendings
New listings
21
Seller’s Market
Seller’s Market
Buyer’s Market
0
20
40
60
80
100
0
25
50
75
100
Market gauge is calculated using active listings and pending sales from the most recently available reporting period (May 2026 - Jul 2026).
Florence’s rolling three-month snapshot shows a market with more homes available and steady buyer interest. Active listings are up more than 20 percent year over year to 487, while homes sold have climbed about 15 percent and pending sales are up more than 20 percent over the same period.
Pricing has inched higher compared with a year ago, with the typical home value rising nearly 4 percent and the median list price up slightly. At the same time, the share of homes selling above list has edged down, and the average sale-to-list ratio is just under 100 percent, suggesting buyers have a bit more room to negotiate than in prior years.
Conditions are gradually shifting toward balance, with months of supply rising to about 5.1, up sharply from a year ago. Homes are taking longer to move to contract for some sellers, reflected in a median of 79 days on market and only about a quarter going off-market within two weeks. With Agent Pronto, both buyers and sellers can connect with a local real estate agent who understands these trends and can guide them through the Florence market with confidence.
Learn more about what Florence has to offer.
Florence offers residents a warm, active community with thriving local arts, family-friendly parks, strong schools, and convenient access to healthcare, shopping, and regional opportunities.
Florence is a regional hub for healthcare, commerce, and travel, positioned where major routes like I‑95 and I‑20 meet. Quick access to Florence Regional Airport and an Amtrak station keeps residents connected to larger cities while maintaining an easygoing pace of life.
Everyday convenience is a key part of life here. Shoppers head to Magnolia Mall and nearby retail corridors, while the City of Florence maintains an active schedule of festivals and family events. Downtown’s Florence County Museum and Francis Marion University Performing Arts Center add cultural depth, with galleries, concerts, and touring performances that appeal to both long‑time residents and newcomers.
Outdoor and recreational amenities are easy to reach. Families frequent Timrod Park for playgrounds and tennis, and golfers find multiple public and private courses within a short drive. The Florence 1 Schools district and higher education options like Francis Marion University support those planning for education and career growth.
Housing choices range from established neighborhoods near downtown to newer communities on the outskirts, giving buyers and sellers a wide spectrum of price points and styles. With traffic patterns, school zones, and neighborhood trends varying block by block, a knowledgeable local agent can make the difference between a stressful process and a smooth one. Agent Pronto connects you with the right Florence real estate professional so both buyers and sellers can move forward with confidence.
Trusted by over 500,000 buyers and sellers.
See why so many people rely on Agent Pronto to make their real estate journey a success.
“I am so very thankful for Shannon's help throughout my real estate process of selling and buying at the same time. I would have been completely lost without her! She is not only an excellent real estate agent, but a great advisor for other things that come up during the sell and buying process. Shannon really helped make this an easy transaction and took away so much of the stress. Because of her help, I was able to sell my previous home very quickly, and able to close early on the new home I selected to purchase. I would recommend her to anyone looking to buy or sell a home! I definitely cannot thank her enough for the help she provided us!”
Century 21 803 Realty
“Exceptional Realtor and Advocate We could not have asked for a better realtor to help us purchase our new home and sell our townhome. From the very beginning, she was incredibly responsive, attentive, and always available to support us throughout the entire process. She did an outstanding job representing us and was truly our advocate every step of the way. She listened to what was important to us, provided thoughtful guidance, and made sure our interests were always well represented. Her professionalism, knowledge, and commitment gave us tremendous confidence during what can be a very stressful process. We always felt that we had someone in our corner who genuinely cared about helping us find the right home and making the experience as smooth as possible. We are so grateful for everything she did and would highly recommend her to anyone looking to buy a home.”
Century 21 Barefoot Realty
“A most wonderful person to work with and a Pleasure To Know Laurie”
LPT Realty, LLC
“Dee was great she helped me with every question I had about the property in a very fast and prompt response.”
eXp Realty
“We live in MA and were looking for a retirement home in Conway. Dylan made this extremely easy. He was always available to us when we had questions. He is very knowledgeable about the area. Highly recommend him.”
Century 21 McAlpine & Associates
“I had the pleasure of working with Alyssa on a recent transaction. She was truly wonderful to work with! As a loan officer, I work with a lot of real estate agents, so I know what makes a great agent and I can confidently say she checks all the boxes. She was easy to work with, communicated consistently and effectively and always worked hard to advocate for her clients, even when she ran into some challenges along the way. She remained responsive and focused on getting the best possible outcome for her clients. I really enjoyed working with her and I hope to work with her in the future! I will recommend her to future clients without hesitation!”
COAST Professionals brokered by exp realty
“Kathy was very attentive, she answered all my questions, explained everything, and was always there for me. She returned my phone calls and made the whole process very un stressful.”
INNOVATE Real Estate
“Jacqueline is awesome. I didn't think I could buy a home by myself. Jacqueline and her Mortgage team got me approved! Jumped through hoops, got me approved for my little Doll House. Highly recommend Jacqueline for your real estate agent!”
eXp Realty
“He was great, got it sold fast. Thanks”
Century 21 The Harrelson Group
“Deanna was beyond patient with me! She understood what I was looking for and where. She showed me so many homes and never gave up and my son and I are beyond thrilled with our new home!”
CENTURY 21 Broadhurst
“Kent helped us think about our needs when showing us homes and helped us navigate the process of buying our new home (while selling our first home). He was great to work with and made the process so much easier than I expected it to be.”
Century 21 Properties Plus
“Mike's 1 on 1 work was amazing. It was like he became family. Every aspect of his exhausting search for the perfect property was top notch.”
Century 21 Vanguard
“Brian really had his work cut out for him when he agreed to help us. He went above and beyond with everything. Brian was in constant communication at all times. We would meet with us anytime we came into town with our crazy schedule. He held our hand through every step on home ownership making it enjoyable. We have made a nice friend in the process.”
Century 21 The Harrelson Group
“John R. Smith is thoroughly professional in his approach . Furthermore, he has a network of reliable resources to draw upon for all the necessary preparatory steps. Perhaps most difficult to achieve, John combines steady patience and a sense of humor to guide his clients through a process that can be stressful even though it's going smoothly.”
John Smith Property Group
“It was a pleasure to have Jarlene work with us to sell our house. She is a honest hardworking individual that goes above and beyond for her clients. We will recommend Jarlene to anyone who is selling or buying real estate.”
ERA Real Estate ERA Southeast Coastal Real Estate
“Christine is who we used to buy our home, and when we were ready to sell that same home it was a no brainer! We trust her completely!”
Century 21 Century 21 Jeff Keller Realty
“Great agent. She understood what I was looking for and didn't send me things that were not apart of my criteria. Very focused driven and passionate about the local real estate market.”
Century 21 - 803 Realty
“Brandy O'Neill was great! From the time I went under contract through design selections, inspections, closing, and even after closing, she was there every step of the way. She attended every meeting with me, providing support and always looking out for my best interests. I greatly appreciated her attention to detail during walkthroughs, often noticing things that I had overlooked. She was also highly professional and an excellent communicator, whether by email, text, or phone call. I am extremely grateful for her assistance and expertise. As a verteran, I would highly recommend her to anyone looking to purchase a home. 10/10 service!”
eXp Realty LLC
“Kat was great to work with and looked after our interests thru the entire process. Highly recommend.”
Re/Max Executive
Frequently Asked Questions
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There are more than 2 million real estate agents across the U.S., and you want to be sure the one you partner with is an experienced and trustworthy professional with strong local expertise covering the housing market in and around Florence. Working with a proven agent will help you sell your home faster and for more money, and help you find your dream home at the best possible price.
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Choosing a real estate agent to help you buy or sell property is one of the most important decisions you’ll make in your lifetime. You want to make sure your agent is an expert in your area, has a proven record helping people buy and sell similar homes to yours, and is well regarded by their previous clients. Let us know a few details about the property you are selling or the kind of home you want to buy, and Agent Pronto will match you with trusted real estate agents that have the experience you need. And before you interview an agent, check out our top five questions to ask a buyer’s agent and listing agent.
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We consider performance metrics, close rates, specialties, and client reviews to qualify the best full-time agents. We then take the information you provide about the home you are selling or the kind of home you want to buy, and analyze the top local agents with the right experience for your specific needs. For more than a decade, we've helped hundreds of thousands of home buyers and sellers find the right agent. Get started now and find the perfect real estate agent.
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No. Agent Pronto is a free service for home buyers and sellers and you are under no obligation to work with our recommended agents. Find your Florence Realtor® or real estate agent today.
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