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  4. Wendy Rich Soto & Associates
Team

Wendy Rich-Soto & Associates

Keller Williams LA Harbor

Looking to sell your property, buy a new home, or just need some expert real estate advice?

About
I began my career in 2001 and during the past 23 years have sold over 1000 homes. I have participated in residential resale as well as running communities for two prominent new home builders. I also have managed two Keller Williams offices. I run a team of three including myself in the Los Angeles South Bay area. We consistently have received top producer awards for the past 16 years. Last year we were awarded a quadruple gold award for our production which exceeded 20 million dollars in sales. We take pride in helping buyers and sellers alike and every client we have the opportunity to help makes us keep learning and growing to serve them at the highest level possible. We pride ourselves on being the gold standard in real estate. We serve both Los Angeles and Orange Counties. We provide free staging for our clients who have vacant homes to sell and we also can provide help with getting a home ready and sometimes will stage around clients possessions to make their home stand out.
Highlights *
44
Recent sales
$65K - $1.98M
Price range
$629K
Median price
25
Years experience

Recent Listings & Sales

Address Sold Date Sold Price Represented
6113 Henrilee St
Lakewood, CA 90713
9/11/2026 $965,000 Seller
15539 Woodruff #7
Bellflower, CA 90706
8/6/2026 $600,000 Seller
15539 Woodruff Ave #7
Bellflower, CA 90706
7/10/2026 $600,000 Seller
1049 W 12th St #1
San Pedro, CA 90731
6/29/2026 $622,500 Buyer
2241 Pine
Long Beach, CA 90806
5/28/2026 $550,000 Buyer

Transaction History *

Seller Deals

Total Deals
28
Total Value
$17,636,750
Median Sale Price
$575,000
Price Range
$65K - $1.98M

Buyer Deals

Total Deals
16
Total Value
$12,708,850
Median Sale Price
$665,000
Price Range
$430K - $1.69M

Sales Volume Timeline

Wendy Rich-Soto & Associates’s production volume for the past 3 year period Q4 ’23 Q4 2023 (Oct 1–Dec 31, 2023): $2.2M Q1 ’24 Q1 2024 (Jan 1–Mar 31, 2024): $995K Q2 ’24 Q2 2024 (Apr 1–Jun 30, 2024): $5.9M Q3 ’24 Q3 2024 (Jul 1–Sep 30, 2024): $2.5M Q4 ’24 Q4 2024 (Oct 1–Dec 31, 2024): $4M Q1 ’25 Q1 2025 (Jan 1–Mar 31, 2025): $640K Q2 ’25 Q2 2025 (Apr 1–Jun 30, 2025): $2M Q3 ’25 Q3 2025 (Jul 1–Sep 30, 2025): $2.5M Q4 ’25 Q4 2025 (Oct 1–Dec 31, 2025): $1.1M Q1 ’26 Q1 2026 (Jan 1–Mar 31, 2026): $2.6M Q2 ’26 Q2 2026 (Apr 1–Jun 30, 2026): $3.9M Q3 ’26 Q3 2026 (Jul 1–Sep 30, 2026): $2.2M Q4 ’26 Q4 2026 (Oct 1–Oct 31, 2026) — Partial quarter: $0 Q4 2023 Total Sales $2.2M Q1 2024 Total Sales $995K Q2 2024 Total Sales $5.9M Q3 2024 Total Sales $2.5M Q4 2024 Total Sales $4M Q1 2025 Total Sales $640K Q2 2025 Total Sales $2M Q3 2025 Total Sales $2.5M Q4 2025 Total Sales $1.1M Q1 2026 Total Sales $2.6M Q2 2026 Total Sales $3.9M Q3 2026 Total Sales $2.2M Q4 2026 Oct 1–Oct 31, 2026 Partial quarter Total Sales $0

Lighter, dashed segments indicate partial quarters. Totals include only dates within the displayed period.

Ratings & Reviews
5.0 (44)

mmadan59
Jun 27, 2024

It was very nice working with Robin. She was able to sell our house soon and was very patient and knowledgeable in the process.
She was able to sell our home with couple of open houses. She was able to negotiate with the seller on different points saving us some money.

Source: Zillow

loanmarkd67
May 24, 2024

I walked into an open house that Wendy and Rachel were hosting. It was the home I wanted. I asked if they would be my agents for this purchase and for the sale of my current home, for a 2% commission, since it was dual agency. They agreed. They brought their own furnishings to stage my home. They drove out every weekend, from LA to Palm Springs, for open houses. They even held off showing the other home, giving mine time to close, because they knew how much I wanted this home. They were definitely earning more than that 2%, so I upped it to 2.5%. Home prices began to drop rapidly. They negotiated the price on the new home lower, as we lowered my sales price. They made further concessions of their commission to bring pricing in line and get it sold, to the extent that they netted less than 2%. If you’re looking for legendary service, outstanding performance and bottom line success, this is the team.

Source: Zillow

journeyodreams
Mar 25, 2024

Robin is one of a kind. She listens to your wants and needs in a home and she is very assertive in finding just that in the home of your dreams and all within your budget. Robin is truly one of the best if not the best. She helps you with all of your questions and assists with paperwork and all concerns. Truly a God send.

Source: Zillow

Patty C
Feb 15, 2024

We were referred to Wendy by our local Realtor, to sell our family home as part of an out of state estate. A situation, in-and-of-itself, that comes with additional challenges. From our initial interview (and we interviewed others) we all felt Wendy was the right person for the job. We weren’t wrong. Wendy listened to our needs and concerns and shared her ideas and recommendations for selling the home. Together, we came up with a plan. Her commitment to us, her client, was evidenced by her hard work, communication, and willingness to assist us with whatever was needed to get the home sold. She was responsive to our questions, and proactive in keeping us updated on where we were in the process. Importantly, she gained our trust.

Wendy, and the excellent people she works with, were instrumental in making our experience as painless as possible. I wholeheartedly recommend her for your real estate needs. Thank you, Wendy!

Source: Zillow

lkdean6
Oct 29, 2023

Wendy is amazing and was able to quickly sell our home within a surprisingly short time period (less than a week and on the first showing). She also expertly staged our home showing its maximum potential which resulted in a sale price above asking, which exceeded our expectations. You can't go wrong with her whether you are either buying or selling a property.

Source: Zillow

Professional Info

Brokerage

Keller Williams LA Harbor
28901 S Western Avenue Suite 139
Rancho Palos Verdes, CA 90275

Licensed

Licensed REALTOR®
CA 01311750

Awards

  • #1 Team in office based on sales
  • Top Producing Team 6 years in a row
  • Quadruple Gold Top producing team

Specialties

  • Age-restricted communities
  • First-time buyers
  • Flipping & rehab
  • Investment & property management
  • Luxury properties
  • Relocation

Designations

  • CRS
  • e-PRO®
  • SRES®

Hobbies

  • Art
  • Arts & Crafts
  • Community Activities
  • Family
  • Food & Cooking
  • Gardening
  • Music
  • Television & Film
  • Writing

Education

University of the Pacific
Bachelor’s Degree, Business
1998 - 2002

Top Cities *

Los Angeles

  • 23 sales past 3 years
  • 31 days on market
  • $640K median price

Long Beach

  • 8 sales past 3 years
  • 159 days on market
  • $550K median price

Garden Grove

  • 2 sales past 3 years
  • 25 days on market
  • $930K median price

Service Areas (144 cities)

Alhambra, CA Alondra Park, CA Altadena, CA Anaheim, CA Arcadia, CA Artesia, CA Avocado Heights, CA Azusa, CA Baldwin Park, CA Bell, CA Bell Gardens, CA Bellflower, CA Beverly Hills, CA Bradbury, CA Brea, CA Buena Park, CA Carson, CA Cerritos, CA Charter Oak, CA Chino, CA Chino Hills, CA Citrus, CA Claremont, CA Commerce, CA Compton, CA Costa Mesa, CA Covina, CA Cudahy, CA Culver City, CA Cypress, CA Del Aire, CA Desert Hot Springs, CA Diamond Bar, CA Downey, CA Duarte, CA East Los Angeles, CA East Pasadena, CA East Rancho Dominguez, CA East San Gabriel, CA East Whittier, CA El Monte, CA El Segundo, CA Florence-Graham, CA Fountain Valley, CA Fullerton, CA Garden Grove, CA Gardena, CA Glendale, CA Glendora, CA Hacienda Heights, CA Hawaiian Gardens, CA Hawthorne, CA Hermosa Beach, CA Huntington Beach, CA Huntington Park, CA Industry, CA Inglewood, CA Irwindale, CA La Habra, CA La Habra Heights, CA La Mirada, CA La Palma, CA La Puente, CA La Verne, CA Ladera Heights, CA Laguna Hills, CA Lakewood, CA Lawndale, CA Lennox, CA Lomita, CA Long Beach, CA Los Alamitos, CA Los Angeles, CA Lynwood, CA Manhattan Beach, CA Marina del Rey, CA Mayflower Village, CA Maywood, CA Menifee, CA Monrovia, CA Montclair, CA Montebello, CA Monterey Park, CA North El Monte, CA North Tustin, CA Norwalk, CA Ontario, CA Orange, CA Palm Springs, CA Palos Verdes Estates, CA Paramount, CA Pasadena, CA Pico Rivera, CA Placentia, CA Pomona, CA Rancho Palos Verdes, CA Redondo Beach, CA Rolling Hills, CA Rolling Hills Estates, CA Rose Hills, CA Rosemead, CA Rossmoor, CA Rowland Heights, CA San Dimas, CA San Fernando Valley, CA San Gabriel, CA San Marino, CA San Pasqual, CA Santa Ana, CA Santa Clarita, CA Santa Fe Springs, CA Santa Monica, CA Seal Beach, CA Signal Hill, CA South El Monte, CA South Gate, CA South Monrovia Island, CA South Pasadena, CA South San Gabriel, CA South San Jose Hills, CA South Whittier, CA Stanton, CA Temple City, CA Torrance, CA Tustin, CA Valinda, CA Vernon, CA View Park-Windsor Hills, CA Villa Park, CA Vincent, CA Walnut, CA Walnut Park, CA West Athens, CA West Carson, CA West Covina, CA West Hollywood, CA West Puente Valley, CA West Rancho Dominguez, CA West Whittier-Los Nietos, CA Westminster, CA Westmont, CA Whittier, CA Willowbrook, CA Yorba Linda, CA

*Sales data is calculated based on transaction information available to Agent Pronto at the time of publishing and may not accurately reflect all transactions for a given agent.